IDS AFRICA

Innovative Data Solutions Limited is an innovative marketing research and business consulting firm driven by innovation minded professionals who are poised to providing innovative solutions to clients in African markets.

We offer our clients topmost research and consultancy services that goes far beyond data collection.

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Our Vision

“To be the trusted partner in African markets for quality data collection solutions and to provide access to cost effective marketing research solutions, big data analytics and business insights for businesses globally

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Our Mission

To offer a unique consulting experience for all businesses across different industries, by providing innovative solutions and actionable insights to support effective business decisions.

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Our Values

  • Quality
  • Excellence
  • Professionalism
  • Integrity

OUR SERVICES: - Quantitative Research - - Qualitative Research -

Using qualitative or quantitative methods, we provide solutions that are designed to give customer insights and actionable guidance to facilitate decision making.

○     Usage and habit studies

○     Advertising test

○     Market entry research

○     Branding solutions

○     Market tracking

○     Customer satisfaction survey

○     New product development

○     Employee satisfaction survey

○     Pricing research

○     Market assessment research

○     Segmentation research

○     Advertising  Concept Test

○     Retail Audit/Measurement

WHY CHOOSE US

We deliver more than our clients expect from us…

Professionalism

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  • Use of innovative research models and techniques
  • High awareness of our clients’ needs
  • Passion for client’s business
  • Involvement of experienced and senior personnel
  • Quality and proper project management and planning

Communication

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  • Objective advice on appropriate methodology
  • Expatiation of research results and their implications to the business
  • Need for consistent predictability and actionable/manageable
  • Total client involvement from commission to execution.

Our Achievements

CATI

CAPI

CAWI

IN-DEPTH INTERVIEW

MYSTERY SHOPPING

GROUP DISCUSSIONS

Our Coverage

Our operation covers the whole of Africa and extends across various regions in the Middle East, Europe and America

With our stand-by experienced field project coordinators and versatile interviewers in West-Central, East, North and South Africa, your project is quality guaranteed.

We have huge presence in the major cities across the continent as well as dedicated partners spread across major countries all over the world.

We have offices in Nigeria, Ghana, Cameroon, Liberia and South Africa. Our EU office is in Germany and MENA office in Dubai.

Our Clients

Whatever your requirements, we will provide a bespoke solution to meet your needs!